Thinking about buying a tent? Start here.
Whether you’re planning an event, expanding your rental business, or looking for dependable long-term shelter, choosing the right commercial-grade tent is a big decision. At first glance, most tents might look the same—but the truth is, not all tents are created equal.
From the outside, two tents might appear identical, but factors like material quality, structural integrity, and ease of setup can vary dramatically. These differences play a huge role in how well your tent performs—and how long it lasts.
That’s why we created this guide: to help you cut through the noise and make a confident, informed choice. We’ll walk you through everything from sizing and vinyl quality to frame options and customization features, so you know exactly what you’re getting.
And if you ever need help along the way, our team of tent experts is just a phone call away at 920-431-0938.
Understand Tent Styles and Their Pros/Cons
With so many tent options out there, it’s easy to feel unsure about which one fits your needs best. But don’t worry—we’re here to help make the decision simple.
Start with our quick comparison chart to see the key differences at a glance, then scroll down for a closer look at the features that matter most. We’ll guide you every step of the way.

- Heavy Duty InstaTents: These portable pop-up tents are a breeze to transport and set up—usually in 20 minutes or less—making this free standing tent a favorite for backyard gatherings, markets, and casual events. Best for temporary use, this small tent is not intended for long-term installation.
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Shademaker Pop-Up Tents: Built to outperform basic pop-ups, the Shademaker includes a tough vinyl top and can be anchored with stakes for improved wind resistance. It’s a more robust, reliable upgrade from the standard InstaTent.
- Vertex High Peak Tents: Bring visual appeal to your event with Vertex high peak tents. Their elegant silhouette and quick setup make them perfect for weekend events and intimate gatherings. Typically offered in smaller sizes, they’re better suited for cozy layouts rather than large crowds.
- Capitol Pole Tents: Great for grassy or soft ground, Capitol pole tents feature center poles and require staking. They’re easier to manage than frame tents and ideal for short-term setups, but aren't the best option to be installed on concrete or hard surfaces.
- Atrium Frame Tents: Need flexibility? Atrium frame tents are a versatile solution for nearly any surface—including concrete and asphalt—where staking isn’t possible. With no central tent poles, they offer wide-open interior space and are built for extended use, season after season.
- Constellation Clear Tents: Add a dramatic touch with a transparent top that turns any event into a showstopper. These frame-style clear tents are perfect for weddings and upscale occasions, offering scenic views day or night. Keep in mind that clear tops trap heat and don’t last as long as standard vinyl.
- Ameritrac Keder Tents: Designed for long-term use, Ameritrac keder tents feature a track system that lets you remove or replace the tent top without taking down the frame tent body. They’re ideal for venues that need durable coverage and offer flexible sizing for a truly modular setup.
- Custom Tents: Want to stand out? Our custom tents are designed to showcase your brand with full-color logos, unique sizes, and bold colors. Whether you're hosting a branded activation or a community event, we’ll help you create a tent that makes a lasting impression.
Still not sure what tent is right for you? Download our free guide to walk you through the process—or give us a call at 920-431-0938. We’re here to help.
Consider Tent Size, Layout & Tent Flexibility
Choosing the right tent size is one of the most important decisions you’ll make for your event. It affects everything from guest comfort to flow and functionality. Whether you're planning an intimate gathering or a large-scale celebration, having enough room is key.
Not sure where to start? Take a look at the snapshot of our tent capacity chart below or try our Tent Size Calculator to get a personalized recommendation based on your guest count and event style.

Plan Your Tent Layout

To help you decide on your tent size, think about how the space will actually be used. It’s more than just needing a 100 person tent—your layout should account for every element that contributes to the experience. Consider areas like: Guest seating, dance floors, buffets or bars, stages or entertainment.
A well-thought-out layout ensures that people can move freely and enjoy themselves without feeling crowded or cramped. Here are a few common event layouts to help you visualize your space:
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Theater Style: Rows of chairs facing a focal point (great for ceremonies or presentations)
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Cocktail Style: High-top tables with light seating, perfect for mingling
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Banquet Style: Long rectangular tables for group dining
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Sit-Down Dinner: Round tables with full seating for formal meals
Here’s a little-known tip: our larger tents— 30x30 and up—are designed in modular sections. That means you can easily scale your tent size up or down depending on your event. Hosting a smaller event this time but planning something larger in the future? A sectional tent lets you grow without needing to invest in a completely new structure.
Looking for a sectional tent in a smaller width, like 20 feet? Reach out to our team—we’ll help you customize the perfect fit for your needs.
Know What Tent Accessories You’ll Need

The right accessories can make a big difference in the success and ease of your tent setup. From protection and safety to setup tools and added comfort, here’s what to consider:
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Sidewalls: Choose from clear, solid, or windowed styles to add both protection and privacy. Tent walls provide more weather protection and can elevate the look of your tent. Want a tent door? Get in touch with us and we can create a custom zipper opening.
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Tent Ballasting System: When staking isn’t an option—such as on concrete, asphalt, or artificial turf—a ballasting system is essential. These systems keep your tent securely anchored and are commonly used with frame tents, clear top tents, and keder tents.
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Drop Cloth: A drop cloth is a simple but essential tool for protecting your tent. It acts as a barrier during setup, preventing dirt, grime, or damage to the vinyl before your event even begins. A ground cloth is always recommended, especially for white tops.
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Frame Jack: For larger frame, clear, or keder tents, a frame jack makes lifting and setup much easier and safer. Check your setup guide to determine how many you’ll need, or reach out to us and we’ll help you figure it out.
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Stake Remover: Make takedown faster and less strenuous with a stake remover. We recommend a JackJaw remover for quickly and safely pulling stakes from the ground without extra effort.
While we don’t sell these items below, they’re valuable tools that can elevate your setup and extend the life of your tent. For finishing touches, consider the following:
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Flooring Options: Grass, turf, or hardwood tent floor can transform your event space and improve guest comfort.
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Lighting: From string lights and chandeliers to uplighting, lighting helps set the mood and adds visibility after dark.
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Heating or Cooling: Climate control is essential for seasonal events. Depending on your weather, fans, heaters, or portable HVAC units can make your tent more comfortable.
Choose the Right Tent Material

Don’t overlook the benefits of American-made vinyl! It’s known for its superior quality, durability, and reliability, ensuring your tent lasts. While most manufacturers use cheaper imported vinyl, here’s what you need to know to avoid buying a lower-quality tent.
8 Key Differences Between American Tents and Imported Tents:
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Material Strength: Denier is a key factor in the strength of your tent fabric. It measures the weight and thickness of the thread—the higher the denier, the stronger the material. Fabrics with lower denier ratings tend to wear out faster and fail more often. Our fabrics have a robust 1000 denier, the highest available for laminated vinyl. Many manufacturers use imported, weaker materials that are more likely to tear, fade, and degrade over time.
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Safety Standards: When selecting a tent, it’s crucial that you comply with local fire regulations and pass inspections. Foreign materials often don’t meet strict fire certifications, but our materials comply with NFPA 701 and the tougher California Fire Marshal standards. We even include the certification right on our vinyl for easy access, and we’re happy to provide documentation as needed.
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ISO Certified: Our USA vinyl is ISO certified, meeting the highest quality standards. While it’s not mandatory, our fabric suppliers voluntarily maintain this certification and undergo audits to ensure compliance. Many imported vinyls don’t meet this level of quality.
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Health and Safety: Our vinyl is GREENGUARD Gold Certified, meaning it has low chemical emissions, and contributes to healthier air quality. This certification is crucial as VOCs (Volatile Organic Compounds) can cause respiratory issues, eye irritation, headaches, and other health problems. Our vinyl’s super-low VOC emissions make it the best choice for environments such as schools, healthcare facilities, and any event where guests' health is a priority. If protecting the environment is important to you, American Tent is your best solution.
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Advanced Antimicrobial Protection: Our tent fabrics are made with medical-grade antimicrobial surface protection, giving added confidence in the product’s performance. This protection inhibits the growth of microorganisms on the fabric surface, ensuring long-lasting durability.
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Easy Setup: Our tents come with detailed guides, videos, and customer support for easy assembly. Plus, our experts are always available after your purchase to assist with any questions you might have. We won’t abandon you.
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Doubled Poles: On frame tents over 30 feet wide, we use double tube aluminum poles in the frame to provide proper reinforcement for the tent. At a certain length, single poles on larger tents tend to bend which can create safety issues. Double tube poles are 300% stronger. They add some cost to the tent, but it is well worth the investment for the additional safety and durability when dealing with a larger tent. If you're comparing tents, this is a key feature to look for.
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Aluminum vs Steel Frame: We use anodized aluminum frames that won’t fray, chip, or rust. Anodized Aluminum provides reliable strength at less weight than steel, making the tent easier to transport and set up. Aluminum is preferable to steel and requires less upkeep over the life of the tent. Steel is less expensive than aluminum, so if you’re comparing tents, be sure to compare the same frame materials
Need a high-quality tent to impress at your upcoming event? Call our team at 920-431-0938—we’ll help you find the perfect fit for your space and style.
Budgeting for Affordable Tents That Deliver Long-Term Value

Before investing in a tent, it’s important to think about how often you’ll use it. If you’re planning a one-time event, like a backyard wedding or company picnic, renting can be a convenient, stress-free option that makes sense financially.
But if you’re hosting recurring events—like weekly farmers' markets, annual festivals, or weddings every weekend—owning your own tent quickly becomes the smarter investment. In fact, if you plan to use a tent at least five to seven times, buying typically pays for itself and then some.
When you own your tent, you’re not just saving on repeated rental fees. You’re gaining flexibility, reliability, and the ability to customize. Whether you need a custom tent size to perfectly fit your patio or want your logo printed on the top to promote your brand, owning gives you complete control.
Our customers often tell us they wish they had invested in quality from the start. While American Tent products may come with a higher initial cost than some imported tents, our tents are built to last, often lasting 3 times longer than cheaper alternatives. That means fewer replacements, less downtime, and better overall value.
What to Consider:
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How many times will you realistically use the tent in a year?
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Do you need branding or custom sizing?
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Are you tired of availability issues, rental damage, or rising rental costs?
Will a tent help you expand your offerings, host more events, or create new revenue?
If you’re planning for the long run, investing in a high-quality, American-made tent gives you the confidence that your tent will perform event after event—no surprise repairs or mid-season replacements needed.
Ready to Find the Perfect Tent?

We hope this guide has given you the clarity and confidence to choose a tent that truly fits your needs. Whether you're hosting one unforgettable event or gearing up for a full season of celebrations, the right tent makes all the difference—and we're here to help you find it.
Want to dive deeper? Download our full Tent Buying Guide for a step-by-step breakdown of everything you need to know. Not up for reading right now? No problem. Just give us a call. We'll walk you through it and help you find the best fit, fast.
We don’t just sell tents. We help you create memorable experiences. With easy-to-follow setup guides, planning resources, and real support from real people, we make sure you’re set up for success from day one.
All of our tents are made to order right here in the Midwest using top-tier American-made materials, like 16 oz, 1000 denier vinyl—the strongest in the industry. Need a custom size or want to add your branding? We can do that too.
Still deciding? Reach out today and let our team help you find a tent that works just as hard as you do.